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June 20, 2012

Top 10 Female Snowboarders Changing the Industry

Jenn Palk-Cogley (Operations Associate) tells it like it is:

When I was a young girl, one of my favorite movies was Terminator 2: Judgement Day, not because of Eddie Furlong (yes, he looked quite dreamy back in day) but because of one of the other main characters: Sarah Connor. After countless repetitions of “Hasta la vista, baby”, I still cannot decide if my favorite scene is the one of her doing multiple chin-ups on the end of propped up bedframe or when she loads and fires a shotgun with one arm. (That T-1000 from the future didn’t stand a chance.)  I thought to myself “Whoa!” Her character was tough, fearless and – best of all – fierce.

In the world of snowboarding, a sport highly dominated by males, there are a bunch of “Sarah Connors” in the mix, female shredders who are constantly leveling the playing field by raising the bar and creating historical moments. What we would consider ordinary by today’s standards really wasn’t too long ago an anomaly. However, with board and industry support, the rise of sponsors and endorsements, equal prize money at major events, and female snowboarding clothing brands have become complete game changers. Today’s best female boarders are invited to events, have accommodations paid for, and are sponsored by major companies just like their male counter parts. Gone are the days of wearing men’s gear and clothing to comfortably get a piece of the mountain.  Now, lady boarders can hang with the guys while still remaining true to their form of expression, identity and feminine chic. (Hello color! Hello sparkle! Hello, for pete’s sake, STYLE!)

The women warriors of snowboarding are killing it with their extreme and vibrant approach. I’d like to think of these women as the Amelia Earhart or Marie Curie of flips and inverted rotations, the Sarah Connor or Katness Everdeen of spins, or Coco Chanel or Vera Wang of grabs. Practically idols in my book.

It was extremely hard selecting only ten because there are so many awesome women who have contributed to snowboarding. In no particular order, here is a list of the top 10 female snowboarders who have already or are continuously paving the way for current and future female boarders, and have rightfully earned snowboarding’s R.E.S.P.E.C.T .

Lindsey Jacobellis

Lindsey Jacobellis wearing a green jacket.

Tara Dakides

Tara Dakides has changed the snowboarding industry for women.

Torah Bright

Torah Bright is an awesome snowboarder and x-games champion

Gretchen Bleiler

gretchen bleiler rocks the white outfit in an issue of maxim

Elena Hight

Elena Hight stands at the bottom of the halfpipe with her board.

Kjersti  Oestagaard Buaas

Kjersti looks off into the distance wearing a gray beanie

Enni Rukajarvi

Enni Rukajarvi greets fans

Barrett Christy

Barrett Christy stands with her snowboard in hand.

Silie Norendal

silje norendal wears a white beanie and pink goggles

Kelly Clark

Kelly Clark sports a blue snowsuit on the podium

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Article written by Jenn Palk-Cogley (Operations Associate)

In the spring of 2010, I joined the Liftopia team as an Operations Associate. A San Francisco native and city girl at heart, my experience on the slopes has been non-existent as I have only been on the slopes twice in my entire life. Last season, I put on a brave face and took my first snowboarding at Mt. Rose Ski Tahoe Resort – the experience was amazing! My biggest motivator this upcoming season is to keep up with my twelve year old daughter, who learned how to ski at the age of nine (crossing my fingers that she doesn’t “unfriend” me on Facebook out of sheer embarrassment at my attempt to improve my snowboarding skills).

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