Funding extravaganza: GramercyOne $14.5M and Liftopia $1.3M
October 19, 2011
Two companies intersecting the travel industry — GramercyOne and Liftopia — picked up venture capital funding in separate transactions.
Launched in 2010, GramercyOne offers what it terms a cloud-based Booker Platform for online, mobile and social commerce, and one of its clients is Hilton Worldwide.
GramercyOne's software platform manages all activities in spas at Hilton, SixSenses and Joi de Vivre hotels, and also some of their salons and fitness centers, a spokeswoman says.
For other hotels, GramercyOne's software solution even handles poolside cabana rentals and children's activities, the spokeswoman adds.
GramercyOne closed a $14.5 million Series A funding round led by Revolution Ventures, which is chaired by AOL co-founder Steve Case.
Other companies participating in the round were Grotech Ventures, TDF and Jubilee Investments.
Josh McCarter, GramercyOne CEO, says the company will use the funding to accelerate growth, launch new products, enter new sectors and hire employees.
Meanwhile, Liftopia, founded in 2006, retails ski-lift tickets and mountain resort activities.
And, Liftopia attracted $1.3 million in funding in a round led by First Round Capital.
Existing travel tech investors Erik Blachford (formerly Expedia) and Sam Shank (TravelPost and Hotel Tonight) contributed to the round, as did new investors Dave Morin (Path.com) and Chris Sacca (Twitter, Uber and Instagram).
Liftopia plans on using the funding for marketing and to enhance the platform, enabling resorts to better manage inventory, pricing and yield, a spokeswoman says.
Liftopia was founded by two former Hotwire employees, Evan Reece and Ron Schneidermann. Reece is currently Liftopia CEO and Schneidermann serves as COO.